Opentable

Actively Hiring

Senior Marketing Manager

London, UK

Full-time

Role Overview

We are looking for an experienced Senior Marketing Manager to lead upper-funnel brand media and help scale our growth across international markets.

About Opentable

OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive, empowering them to focus on their team, guests, and bottom line while enabling diners to discover and book the perfect restaurant.

Key Responsibilities

Own the end-to-end strategy, channel selection and investment allocation for upper-funnel activity across key international markets
Connect brand media with performance channels, CRM, organic and social to create a seamless diner journey and maximise ROI
Establish frameworks for lift studies, brand tracking and econometrics to better understand and optimise the impact of international investment
Partner with creative and engineering teams to build campaign infrastructure and explore how AI-powered tooling can help us move faster across markets
Turn complex media and growth insights into clear strategies, business cases and roadmaps

Requirements & Eligibility

Proven experience in integrated, brand or growth marketing
Experience directly planning and executing campaigns across upper-funnel channels such as OOH, CTV, linear TV or digital video
Understanding of how brand, paid digital, CRM, content and product growth work together
Owner's mindset with ability to take initiative
Experience scaling campaigns across multiple countries or regions

Required Skills & Tech

Marketing StrategyBrand MediaPerformance MarketingOut-of-HomeConnected TVDigital VideoCRM